Regional Key Account Manager — Growth & Strategy Lead

Diageo; Florida; On-site; USD 101,000 - 168,000; Full time

Job summary

Diageo is seeking a Regional Account Manager to lead strategic development, selling, and in‑market execution of its Spirits portfolio across regional and national grocery customers in Florida. You’ll craft joint business plans, drive programming, and ensure objectives are met in volume, revenue, share and distribution.

You will partner with internal teams and distributors, manage budgets and trade spend, and deliver strong ROI while building robust customer relationships and leading

Qualifications

• Bachelor’s degree required
• MBA or equivalent business experience preferred
• 5+ years in customer/account management within CPG/beverage/alcohol or 3‑tier sales
• Proven success in developing customer strategies and managing complex accounts
• Strong commercial acumen with budgeting, negotiation and ROI management
• High proficiency in fact-based selling using data and insights (e.g., Nielsen, IRI)
• Exceptional communicator and influencer with stakeholder alignment
• Demonstrated ability to lead cross-functional teams and manage distributor collaboration
• Travel up to 30–40%

Responsibilities

• Develop and execute Annual Operating Plans for assigned accounts.
• Build and maintain strong relationships across buying, merchandising, marketing, operations, and executives.
• Lead development and sell-in of quarterly programming, assortment reviews, and innovation launches.
• Drive value through price mix optimization, promotions and visibility.
• Assess risks and opportunities and take corrective actions to meet goals.
• Serve as hub between sales, marketing, insights, and finance to ensure ROI.

Skills

Customer/account management experience

Budgeting

Negotiation

ROI management

Data-driven selling

Communication & influence

Cross-functional leadership

Travel readiness

Education

Bachelor’s degree

MBA or equivalent business experience

Job description

Diageo is seeking a Regional Account Manager to lead strategic development, selling, and in‑market execution of its Spirits portfolio across regional and national grocery customers in Florida. You’ll craft joint business plans, drive programming, and ensure objectives are met in volume, revenue, share and distribution.

You will partner with internal teams and distributors, manage budgets and trade spend, and deliver strong ROI while building robust customer relationships and leading