Strategic Partnerships Architect (InsurTech)

SmartFinancial; Newport Beach (CA); On-site; USD 170,000 - 230,000; Full time

Benefits offered by this job

401(k) with Company Match

Health, Dental, and Vision Insurance

Stock Options

Performance Bonuses

Internal Promotion Opportunities

Job summary

SmartFinancial, a leading insurtech, is seeking a Strategic Partnerships Leader to expand our publisher ecosystem across premium digital brands. You’ll own partnerships, negotiate deals, and expand distribution through editorial, SEO, and personal-finance channels.

The role emphasizes data-driven optimization, monitoring metrics like CTR and EPC, and collaborating with product, engineering, and analytics to scale winning campaigns while ensuring compliance and quality.

Qualifications

• 4+ years in digital partnerships or publisher development.
• Strong understanding of monetization models (CPC, CPL, CPA, rev-share).
• Experience with insurance/financial publishers is a plus.
• Technical fluency with APIs and postbacks.

Responsibilities

• Identify, develop, and negotiate supply-side deals with premium publishers and digital media platforms.
• Expand distribution across editorial, SEO, marketplace, and personal-finance channels.
• Oversee API, S2S, postback, pixel, and programmatic integrations for click, lead, and call distribution.
• Monitor traffic quality and ensure full compliance with internal policies and industry standards.
• Analyze funnel metrics including RPL, EPC, CTR, conversion rates, bind rates, and partner-level trends.
• Serve as the bridge between external partners and internal product, engineering, creative, and analytics teams.
• Bring market insights and partner requirements to influence product roadmap and supply strategy.

Skills

Strategic partnerships

Performance marketing

Negotiation

Data analysis

Cross-functional collaboration

Tools

APIs & postback tracking

S2S tracking

Attribution platforms

Job description

SmartFinancial, a leading insurtech, is seeking a Strategic Partnerships Leader to expand our publisher ecosystem across premium digital brands. You’ll own partnerships, negotiate deals, and expand distribution through editorial, SEO, and personal-finance channels.

The role emphasizes data-driven optimization, monitoring metrics like CTR and EPC, and collaborating with product, engineering, and analytics to scale winning campaigns while ensuring compliance and quality.