Strategic Partner Programs Lead — B2B SaaS Advisory

Sage; Austin (TX); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Competitive annual bonuses (20%)

401(k) retirement match (100% up to 4%

32 days PTO (22 personal + 10 national

18 weeks paid parental leave

Tuition reimbursement ($5,250)

Wellness rewards program

Work Away Program

Sage Foundation volunteering

Culture & career growth opportunities

Job summary

Sage is seeking a Senior Partner Programs Marketing Manager to build and manage scalable partner programs for CPA firms, BPOs, and advisory practices across North America. The role emphasizes program operations, onboarding, and measurement to drive partner engagement and business impact.

Hybrid role with three days in the Atlanta or Austin offices, reporting to the advisory practice leadership. Strong background in B2B SaaS partner ecosystems and MDF management is preferred.

Qualifications

• 5+ years in B2B SaaS partner programs or related roles.
• Experience supporting software partners and advisory firms.
• Strong program management including budgets and vendors.
• Understanding of MDF, partner communications, and campaigns.
• Ability to link program strategy to pipeline and revenue.

Responsibilities

• Develop and refine partner program strategy for Sage Intacct Advisory Practice across North America.
• Create scalable, repeatable partner engagement programs and resources.
• Oversee onboarding, communications, and vendor relations to ensure consistent partner experience.
• Track program performance, feedback, and impact on pipeline and revenue.

Skills

Partner programs

Channel marketing

Budget management

Vendor management

Program operations

Cross-functional

Measurement & reporting

Relationship building

Job description

Sage is seeking a Senior Partner Programs Marketing Manager to build and manage scalable partner programs for CPA firms, BPOs, and advisory practices across North America. The role emphasizes program operations, onboarding, and measurement to drive partner engagement and business impact.

Hybrid role with three days in the Atlanta or Austin offices, reporting to the advisory practice leadership. Strong background in B2B SaaS partner ecosystems and MDF management is preferred.