Strategic Outbound School Sales Leader

Diocese of Lansing; Adrian (MI); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Openlight Media in Ann Arbor, MI, seeks a Director of Sales to lead proactive outbound sales to schools while the existing team handles inbound. You’ll own HubSpot data and reporting, help plan webinars with Marketing, and build relationships across 100+ school accounts. Hybrid or on-site role with travel as needed.

The role reports to the Executive Director and collaborates with Marketing and leadership. This is a full-time exempt position essential to expanding outbound growth.

Qualifications

• 3-5+ years in B2B or outbound sales
• Ability to build a sales pipeline from scratch
• Experience with HubSpot; Zoho CRM a bonus
• Comfort updating website backends and content
• Strong analytical and reporting skills
• Excellent written and verbal communication

Responsibilities

• Own proactive outbound sales to hundreds of school accounts.
• Manage HubSpot data, pipeline hygiene, and reporting.
• Plan and promote webinars with Marketing to drive traffic.
• Convert site traffic into outbound opportunities.
• Maintain relationships with school administrators and decision-makers.
• Collaborate with Leadership to anticipate capacity gaps and cross-train teammates.

Skills

Outbound sales

HubSpot

CRM reporting

Analytical skills

Written & verbal communication

Tools

HubSpot

Zoho CRM

Thinkific

LearnDash

Job description

Openlight Media in Ann Arbor, MI, seeks a Director of Sales to lead proactive outbound sales to schools while the existing team handles inbound. You’ll own HubSpot data and reporting, help plan webinars with Marketing, and build relationships across 100+ school accounts. Hybrid or on-site role with travel as needed.

The role reports to the Executive Director and collaborates with Marketing and leadership. This is a full-time exempt position essential to expanding outbound growth.