Strategic Media Planning Lead

Starcom; New York (NY); On-site; USD 75,000 - 120,000; Full time

Benefits offered by this job

Paid Family Care for parents and care‑

Adoption, Surrogacy & Fertility stip

Pet adoption support

Wellness, Health & Balance reimburse

Tuition assistance

Paid time off & holidays

Flexible working arrangements

Work Your World

Diversity & Inclusion groups

Job summary

Starcom is seeking a Media Planning Supervisor in the United States (New York) to oversee the creation, execution, and monitoring of cross-channel media plans. You will drive budget and channel allocation, optimize campaigns, and guide associates to meet KPIs.

You will collaborate with clients and internal teams, perform data-driven planning, and contribute to strategic proposals and audience development initiatives in a fast-paced environment.

Qualifications

• Bachelor's degree preferred in marketing, advertising, communications, business, sociology or consumer insights.

Responsibilities

• Manage planning initiatives and collaborate with teams to execute plans across digital, TV, audio, social, programmatic and more.

Skills

Media planning

Budget management

Channel allocation

Audience development

Data analysis

Negotiation

Team leadership

Excel & PowerPoint

Education

Bachelor's degree preferred

Marketing/Advertising/Communications/Business focus

Tools

MediaTools

Prisma

Job description

Starcom is seeking a Media Planning Supervisor in the United States (New York) to oversee the creation, execution, and monitoring of cross-channel media plans. You will drive budget and channel allocation, optimize campaigns, and guide associates to meet KPIs.

You will collaborate with clients and internal teams, perform data-driven planning, and contribute to strategic proposals and audience development initiatives in a fast-paced environment.