Strategic Media Planner for Growth & Impact

Publicis Groupe ANZ; Detroit (MI); On-site; USD 54,000 - 68,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Disability insurance

401K

Job summary

Zenith, a leading media agency within Publicis Groupe, is seeking a Planner, Strategy to support daily media planning and strategy activities. You will assist a team in developing, executing, and stewarding media plans for the client and report to the Supervisor/AMD, Strategy.

The role requires 1+ years in media planning/strategy, agency experience preferred, and proficiency with key media tools. You will collaborate across channels, ensure timely delivery, and contribute to analytics and

Qualifications

• B.A. or B.S., preferably in Marketing, Advertising, or related field
• 1+ years of experience in media planning/strategy
• Agency experience highly preferred
• Proficiency with Microsoft Suite and media tools
• Strong written and verbal communication and ability to present to clients

Responsibilities

• Contribute to development and execution of strategy for the function
• Develop media strategy and recommendations under supervision
• Present media plans and maintain plans with objectives and budgets
• Manage flowcharts and budgets for plan development
• Assist analytics and competitive deliverables using strategy tools
• Review media buys for proper execution across national and local media
• Engage with vendors to analyze value and applicability of channels
• Prepare buying specs and guidelines with delivery goals and budgets

Skills

Media planning

Strategic thinking

Client communication

Learning new software

Education

Bachelor's degree

Tools

Microsoft Suite

Flowchart Software

Nielsen Suite

Kantar

comScore

Prisma

MRI/GfK

MediaTools/Guideline

Job description

Zenith, a leading media agency within Publicis Groupe, is seeking a Planner, Strategy to support daily media planning and strategy activities. You will assist a team in developing, executing, and stewarding media plans for the client and report to the Supervisor/AMD, Strategy.

The role requires 1+ years in media planning/strategy, agency experience preferred, and proficiency with key media tools. You will collaborate across channels, ensure timely delivery, and contribute to analytics and