Strategic Marketing Programs Lead, Consumer Tax

H&R Block, Inc.; Missouri; On-site; USD 101,000 - 162,000; Full time

Job summary

H&R Block, Inc. is seeking a Marketing Program Manager, Consumer Tax to lead the planning, coordination, and execution of integrated campaigns across the Consumer Tax business.

You will partner with GTM Strategy and marketing leaders to set timelines, milestones, and deliverables, aligning diverse teams for on-time, on-budget launches. The role emphasizes organizing complex initiatives, driving cross-functional collaboration, and delivering measurable business impact in a fast-paced

Qualifications

• Bachelor's degree in Marketing, Business, Communications, Project Management, or a related field, or equivalent work experience
• 5+ years of experience in project management, program management, marketing operations, campaign management, or a related discipline
• Proven experience leading complex, cross-functional initiatives from planning through execution
• Strong organizational, project planning, and prioritization skills with the ability to manage multiple workstreams simultaneously
• Demonstrated success coordinating diverse stakeholders and navigating competing priorities in a fast-paced environment
• Excellent verbal, written, presentation, and stakeholder communication skills, with the ability to influence without direct authority
• Strong problem-solving, risk management, and project management tool proficiency

Responsibilities

• Lead the planning, coordination, and execution of integrated marketing campaigns and strategic initiatives across the Consumer Tax business
• Partner with GTM Strategy and marketing leaders to develop project plans, timelines, milestones, deliverables, and launch requirements
• Align cross-functional teams around priorities, objectives, dependencies, and key campaign milestones
• Coordinate work across marketing, creative, operations, finance, legal, and compliance teams to drive seamless execution
• Facilitate project meetings and working sessions to maintain momentum, accountability, and stakeholder alignment
• Monitor initiative progress, identify risks and blockers, and proactively drive resolution
• Manage project documentation, campaign timelines, and execution plans throughout the project lifecycle
• Ensure campaigns and initiatives launch on time, within budget, and in support of business objectives
• Provide regular status updates, reporting, recommendations, and budget visibility to marketing leadership
• Foster collaboration, transparency, and adaptability while helping teams navigate competing priorities and evolving business needs

Skills

Project management

Cross-functional collaboration

Stakeholder communication

Organization & prioritization

Problem-solving & risk management

Education

Bachelor's degree in Marketing, Business, Communications, Project Management, or related field

Tools

Project management tools

Job description

H&R Block, Inc. is seeking a Marketing Program Manager, Consumer Tax to lead the planning, coordination, and execution of integrated campaigns across the Consumer Tax business.

You will partner with GTM Strategy and marketing leaders to set timelines, milestones, and deliverables, aligning diverse teams for on-time, on-budget launches. The role emphasizes organizing complex initiatives, driving cross-functional collaboration, and delivering measurable business impact in a fast-paced