Strategic Marketing Manager, A/E/C Pursuit & Growth

SmithGroup; Charlotte (NC); Hybrid; USD 90,000 - 106,000; Full time

Benefits offered by this job

PTO 3 weeks first year

Flexible schedule

Hybrid work environment

Medical, dental, vision

401(k) with employer matching

Tuition reimbursement

Career coaching

Paid holidays

Additional Fridays off

Job summary

SmithGroup is seeking a Marketing Manager to join our East Region in one of the following offices: Boston, Washington, D.C., Philadelphia, Atlanta, or Charlotte. You will lead regional marketing efforts and partner with studio and business leaders to shape pursuit strategies.

The ideal candidate has a Bachelor's in Marketing or Communications, 7+ years in A/E/C, and 3–5 years in management, with strong MS Office and InDesign skills.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 7+ years of work experience in the A/E/C industry.
• 3–5 years of management experience.
• Proficiency with Microsoft Office and InDesign.

Responsibilities

• Coach and mentor the regional pursuit team, focusing on professional growth and goal setting.
• Oversee regional pursuit workloads, resource allocation, and project priorities.
• Ensure quality control for pursuit deliverables and maintain data/assets in core systems.
• Partner with marketing leadership to elevate best practices and team effectiveness.
• Develop and execute pursuit, interview, and client engagement strategies.
• Guide go/no-go discussions, capture planning, and win strategy development.
• Coach pursuit teams on proposals, presentations, and interview content.
• Monitor win rates and pipeline activity to inform decisions.
• Lead or support lead tracking, market research, and competitive intelligence.
• Collaborate on annual marketing plans to expand regional market share.

Skills

Leadership

Strategic thinking

Project management

Mentoring

Communication

Time management

Creative thinking

Education

Bachelor's degree in Marketing/Communications

Tools

Microsoft Office

InDesign

CRM systems

Microsoft Dynamics

OpenAsset

Job description

SmithGroup is seeking a Marketing Manager to join our East Region in one of the following offices: Boston, Washington, D.C., Philadelphia, Atlanta, or Charlotte. You will lead regional marketing efforts and partner with studio and business leaders to shape pursuit strategies.

The ideal candidate has a Bachelor's in Marketing or Communications, 7+ years in A/E/C, and 3–5 years in management, with strong MS Office and InDesign skills.