Regional Marketing Manager — Pursuit Strategy & Growth

SmithGroup; Atlanta (GA); On-site; USD 95,000 - 125,000; Full time

Job summary

SmithGroup, an integrated design firm, seeks a Marketing Manager for the East Region (offices in Boston, Washington, Philadelphia, Atlanta, or Charlotte). The role focuses on leading regional pursuit efforts, developing client engagement strategies, and aligning marketing with design leadership to win opportunities.

This position enhances collaboration across regions and drives best practices in marketing operations.

Qualifications

• Lead regional pursuit team development and growth.
• Overlap coordination of marketing and pursuit activities.
• Guide strategy for client engagement and win themes.

Responsibilities

• Marketing Management (40%): coach regional pursuit team, manage workloads, ensure asset quality and data integrity in core systems, collaborate with regional leaders.
• Pursuit Strategy & Execution (40%): partner with studio and business leaders to develop pursuit and client engagement strategies, guide go/no-go discussions.

Skills

Marketing leadership

Team mentorship

Resource planning

Stakeholder collaboration

Tools

CRM systems

Job description

SmithGroup, an integrated design firm, seeks a Marketing Manager for the East Region (offices in Boston, Washington, Philadelphia, Atlanta, or Charlotte). The role focuses on leading regional pursuit efforts, developing client engagement strategies, and aligning marketing with design leadership to win opportunities.

This position enhances collaboration across regions and drives best practices in marketing operations.