Strategic Marketing Leader – Semiconductors & Pharma (Remote)

ABB; Massachusetts; Hybrid; USD 150,000 - 230,000; Full time

Benefits offered by this job

Medical plan options

Dental plan options

Vision benefit

Company paid life insurance

Disability coverage

Job summary

ABB is seeking a Strategic Marketing Manager in the United States to lead market-driven growth initiatives for the semiconductor and pharmaceutical sectors. You will define strategic marketing programs, craft compelling messaging, and align campaigns across digital, events, content, and partnerships.

The role requires market insight, strategic thinking, and the ability to translate business strategy into impactful marketing execution.

Qualifications

• Proven track record in marketing strategy and execution within electrification, power, or related industries.
• Ability to translate business strategy into go-to-market campaigns and messaging.
• Strong communication and influencing skills across cross-functional teams.

Responsibilities

• Develop segment-specific marketing strategies aligned with ABB Electrification priorities.
• Analyze customer needs, drivers, and decision processes to inform positioning and messaging.
• Plan and execute integrated marketing campaigns with clear objectives and metrics.
• Represent ABB in industry engagements, think tanks, and conferences to build thought leadership.

Skills

Marketing strategy

Market intelligence

Campaign execution

Strategic planning

Cross-functional collaboration

Education

Bachelor's degree in Business, Marketing, Engineering, or related field

Job description

ABB is seeking a Strategic Marketing Manager in the United States to lead market-driven growth initiatives for the semiconductor and pharmaceutical sectors. You will define strategic marketing programs, craft compelling messaging, and align campaigns across digital, events, content, and partnerships.

The role requires market insight, strategic thinking, and the ability to translate business strategy into impactful marketing execution.