Strategic Manager, Digital Marketing Analytics

Wpp Group; Cherry Hill Township (NJ); Sur place; USD 70 000 - 140 000; Plein temps

Résumé du poste

CMI Media Group is seeking a strategic, results-oriented Manager, Digital Marketing Analytics to lead our analytics team and deliver data-driven solutions that optimize healthcare marketing campaigns. You will oversee measurement strategy, ensure accurate reporting, and mentor analysts while collaborating with clients to drive performance and operational excellence.

With 3-5 years in online marketing or web analytics and 1-5 years in leadership, you will translate complex data into actionable

Qualifications

• 3-5 years of experience in online marketing, web analytics, research, or a related field.
• A proven ability to translate complex data into clear, actionable insights.
• 1-5 years of experience leading, managing, or mentoring teams.
• Exceptional communication and interpersonal skills, with the ability to build strong client relationships.
• Strong organizational and project management skills, including the ability to manage multiple priorities and meet tight deadlines.
• Experience in the pharmaceutical or healthcare industry is a plus, but not required.

Responsabilités

• Lead Measurement Strategy: Oversee the development and execution of measurement and analysis plans for online and offline marketing campaigns.
• Deliver Actionable Insights: Ensure accurate tracking, insightful reporting, and impactful optimization recommendations.
• Lead and Mentor Analysts: Guide a talented team while fostering analytical excellence, collaboration, and continuous learning.
• Partner with Clients: Work closely with clients and planning teams to provide clear, strategic, data-driven recommendations that improve campaign performance.
• Drive Operational Excellence: Streamline processes, establish best practices, and promote data integrity, consistency, and reporting efficiency.
• Solve Complex Problems: Identify and resolve data discrepancies, troubleshoot reporting challenges, and collaborate with internal and external partners to ensure seamless campaign measurement.

Description du poste

CMI Media Group is seeking a strategic, results-oriented Manager, Digital Marketing Analytics to lead our analytics team and deliver data-driven solutions that optimize healthcare marketing campaigns. You will oversee measurement strategy, ensure accurate reporting, and mentor analysts while collaborating with clients to drive performance and operational excellence.

With 3-5 years in online marketing or web analytics and 1-5 years in leadership, you will translate complex data into actionable