Strategic Key Account Manager - Beverages Growth

Redbull; Las Vegas (NV); On-site; USD 92,000 - 138,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

401k Match

Family Leave

PTO & Holidays

Pet Insurance

Life Insurance

Tuition Reimbursement

Job summary

Red Bull North America, Inc. seeks a Management & Development of Local Key Accounts professional in the United States.

This role drives distribution, adheres to Red Bull standards, and sells the Optimum Price program, while tailoring presentations to each customer’s needs and aligning promotions with Channel Strategy goals. You will manage annual promotions, optimize merchandising, and build relationships with decision makers, delivering ROI-driven insights and robust account plans.

Qualifications

• Minimum 4 years Sales experience with a strong track record of success, preferably in beverage, CPG, or FMCG industries or within a DSD operation.
• Strong analytical skills and experience using internal and external data sources (i.e. Circana, Nielsen, raw data)
• Excellent communication and active listening skills
• Strong negotiation skills
• Innovative, solution-oriented mindset
• Self-motivated and able to work independently
• Must be extremely proficient in Microsoft Excel and PowerPoint
• Bachelor's degree preferred
• Must be fluent in English; additional language skills advantageous

Responsibilities

• Executes distribution on priority packages following Channel Strategy recommendations
• Ensures all assigned key accounts reflect Red Bull standards for flow and package mix
• Sells Red Bull's Optimum Price program using best practices and tools
• Customizes presentations to appeal to customer needs
• Develops annual promotion schedule aligned with Channel Strategy goals
• Promotes merchandising standards, distribution recommendations, and price points to meet customer needs
• Ensures promotions include effective POS and incremental displays
• Customizes sales pitches to meet account goals and drive merchandising
• Evaluates ROI before recommending POS or customized solutions
• Executes merchandising in-line with Channel Strategy guidelines
• Develops relationships with key decision makers via business reviews and updates
• Drives execution of account programs through local decision makers
• Pursues incremental opportunities beyond standard programs
• Provides feedback to local decision makers on developments and successes
• Maintains local knowledge of accounts and wire relationships beyond buyers
• Engages in opportunities to build relationships beyond the buyer level
• Constructs annual Customer Marketing Agreements and manages related funds monthly and annually
• Evaluates ROI of programs and promotions; shares findings with stakeholders
• Conducts regular business reviews to update KA on business, competition, opportunities
• Shares examples of energy marketing activities to differentiate from competition
• Provides Energy Insights that drive changes in promotion, price, or merchandising
• Uses communication processes to keep distributor partners informed of KA programs
• Routinely visits distributors to maintain personal contact and open lines of communication
• Partners with distributors to identify local opportunities to sell and influence accounts

Skills

Analytical skills

Excellent communication

Active listening

Negotiation skills

Innovative mindset

Self-motivated

Work independently

Fluent English

Sales experience

Education

Bachelor's degree preferred

Tools

Microsoft Excel

PowerPoint

Job description

Red Bull North America, Inc. seeks a Management & Development of Local Key Accounts professional in the United States.

This role drives distribution, adheres to Red Bull standards, and sells the Optimum Price program, while tailoring presentations to each customer’s needs and aligning promotions with Channel Strategy goals. You will manage annual promotions, optimize merchandising, and build relationships with decision makers, delivering ROI-driven insights and robust account plans.