Strategic Digital Campaign Lead

AI Digital; Midwest (WY); Hybrid; USD 60,000 - 90,000; Full time

Job summary

AI Digital is seeking a Digital Media Planner to design and execute digital media strategies across display, search, social, programmatic, and video. You will allocate budgets and ensure briefs come to life beyond expectations.

Collaborating with Growth and Customer Success, you will guide campaigns to success, contribute to new business pitches, and deliver industry insights with actionable recommendations to keep clients ahead of the curve.

Qualifications

• 2+ years in digital planning or media planning at an ad/digital agency.
• Strong understanding of digital advertising platforms and trends.
• Experience developing and executing digital media plans across display, search, social, programmatic, and video.
• Proficiency with Google Ads, Facebook Ads Manager, DV360, and programmatic DSPs.
• Experience analyzing campaign data to measure and optimize performance.
• Knowledge of best practices and emerging digital marketing technologies.
• Fluent English (B2+)

Responsibilities

• Shape the future by designing digital media strategies and budgeting for campaigns.
• Collaborate with Growth and Customer Success to implement strategies across teams.
• Play a key role in new business pitches and align proposals with client goals.
• Develop industry insights and present updates with actionable takeaways.
• Stay ahead of trends and propose innovative strategies to outpace competitors.

Skills

Digital planning

Media planning

Campaign analysis

Fluent English (B2+)

Tools

Google Ads

Facebook Ads Manager

Display & Video 360

Programmatic DSPs

Job description

AI Digital is seeking a Digital Media Planner to design and execute digital media strategies across display, search, social, programmatic, and video. You will allocate budgets and ensure briefs come to life beyond expectations.

Collaborating with Growth and Customer Success, you will guide campaigns to success, contribute to new business pitches, and deliver industry insights with actionable recommendations to keep clients ahead of the curve.