Strategic Creator Campaigns Associate

Publicis Groupe; New York (NY); On-site; USD 40,000 - 60,000; Full time

Benefits offered by this job

No specific perks listed

Job summary

Publicis Groupe Holdings B.V. invites an experienced Associate to join the Creator Management team, guiding day-to-day creator strategy for Fortune 500 clients. You’ll manage campaigns from sourcing through content oversight, leveraging our proprietary tech to connect brands with creators.

The role demands strong client-facing skills, agency background, and a passion for the creator economy, with the ability to coordinate across teams in a fast-paced agency environment.

Qualifications

• 2+ years in digital/advertising/creator marketing.
• Excellent presentation skills and client-facing experience.
• Experience coordinating fast-paced projects.
• Startup environment experience and process-building capability.
• Sourcing experience beyond social.
• Knowledge of brand, media and consumer relationships.
• Familiarity with creator space or network of creators.
• Knowledge of online performance tracking and brand measurement tools.
• Strong organizational and multitasking abilities with timelines.
• Self-starter who collaborates and accepts feedback.
• Knowledge of major social platforms (IG, FB, Pinterest, TikTok, Twitter, YouTube).
• Up-to-date on social trends and innovations.

Responsibilities

• Be accountable for the overall success of Influential's social campaigns.
• Build and execute creator strategies tailored to campaigns and refine success metrics.
• Support training across planning, audience reporting and research tools.
• Liaise between creator management and other internal groups to meet client needs.
• Identify talent to maximize ROI and KPIs for brands and campaigns.
• Oversee vetting, casting, negotiation and content management across campaigns.

Skills

Presentation skills

Agency experience

Project coordination

Organization skills

Collaboration

Creator marketing knowledge

Social platform knowledge

Education

Bachelor's degree or equivalent experience

Job description

Publicis Groupe Holdings B.V. invites an experienced Associate to join the Creator Management team, guiding day-to-day creator strategy for Fortune 500 clients. You’ll manage campaigns from sourcing through content oversight, leveraging our proprietary tech to connect brands with creators.

The role demands strong client-facing skills, agency background, and a passion for the creator economy, with the ability to coordinate across teams in a fast-paced agency environment.