Strategic Content Marketing Lead for Growth

twentysix; El Segundo (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

twentysix is seeking a content strategy leader to independently own strategy and execution for a portfolio of clients, including complex accounts and multi-workstream engagements.

You will translate business goals into content priorities, develop roadmaps linking SEO, AI-driven discovery, and brand authority, and collaborate with SEO, Paid Media, Social, Digital PR, and Analytics teams to deliver integrated programs.

Qualifications

• 6+ years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role.
• Experience independently developing and managing content strategies that drive measurable performance across organic search, engagement, or broader business objectives.
• Demonstrated experience applying SEO best practices and AI-powered search insights to content strategy, development, optimisation, and performance measurement.
• Experience translating audience research, keyword data, competitive insights, and content performance into prioritised strategic recommendations.
• Experience creating and managing a variety of content formats, including website content, blogs, thought leadership, and integrated digital marketing assets.
• Proven ability to manage multiple clients, complex workstreams, and competing priorities in a fast-paced environment.
• Strong client-facing communication and presentation skills, including the ability to clearly explain strategic recommendations, results, and tradeoffs.
• Experience collaborating with cross-functional teams across disciplines such as SEO, Paid Media, Social, Digital PR, Creative, and Analytics.
• Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, Asana, and AI productivity tools such as ChatGPT or Claude.
• Preference: Experience working with enterprise-level, B2B or B2C client accounts.

Responsibilities

• Independently owning content strategy and execution across a portfolio of clients, including complex accounts and multi-workstream engagements
• Serving as a trusted client partner by translating business goals, audience needs, and performance data into clear content priorities and recommendations
• Developing strategic content roadmaps that connect organic search, AI-powered discovery, brand authority, audience engagement, and broader marketing objectives
• Identifying and prioritising content opportunities through keyword and audience research, competitive and content performance analysis, and evolving search behaviours
• Leading client conversations and presentations, clearly communicating strategic recommendations, results and next steps
• Developing editorial calendars, content briefs, optimisation plans, and integrated campaigns while maintaining strategic alignment and editorial quality
• Partnering with SEO, Paid Media, Social, Digital PR, Creative, and Analytics teams to develop connected content programs and amplification strategies
• Evaluating content performance, identifying actionable insights, and recommending adjustments based on KPIs and business impact
• Leveraging AI tools and modern workflows to improve the efficiency and quality of content research, planning, development, and analysis

Skills

Content strategy

SEO content & optimization

Editorial strategy

Client management

Cross-functional collaboration

AI-powered insights

Tools

Google Analytics

Google Search Console

SEMrush

Adobe Analytics

Asana

ChatGPT

Claude

Job description

twentysix is seeking a content strategy leader to independently own strategy and execution for a portfolio of clients, including complex accounts and multi-workstream engagements.

You will translate business goals into content priorities, develop roadmaps linking SEO, AI-driven discovery, and brand authority, and collaborate with SEO, Paid Media, Social, Digital PR, and Analytics teams to deliver integrated programs.