Strategic B2B Sales Enablement Expert (Remote)

HealthEquity, Inc.

Mission, Northern (TX, KY)

Hybrid

USD 100,000 - 130,000

Full time

9 days ago
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Benefits offered by this job

Medical, dental, and vision
HSA contribution and match
Paid time off
401(k) match
Parental leave
Wellness program incentives

Job summary

HealthEquity, Inc. is seeking a Sales Enablement Manager to craft decks, collateral, and playbooks that move deals forward.

You will translate product narratives into field-ready content, partner with Sales, Marketing, and Product, and use AI to accelerate creation and deliver impactful messaging. You will meet clients and brokers to gather field insights, build battlecards, and roll out new collateral with strong adoption.

Qualifications

  • BA/BS in Business Administration, Marketing, or related field, or equivalent related work experience.
  • Minimum 5+ years of related experience in sales enablement, content development, sales operations, competititve intelligence, or related field, ideally in SaaS, FinTech, or healthcare.
  • Track record of creating B2B buyer-facing content (decks, one-pagers) that's been used directly in the sales cycle
  • Comfortable using AI tools to speed up content creation, research, and workflow automation
  • Prior working experience with sales tech including Salesforce, Gong, and/or Seismic preferred.
  • Instructional design or training delivery experience is a plus, but not a core of this role

Responsibilities

  • Create and maintain sales collateral: decks, one-pagers, and battlecards.
  • Translate product narratives into talk tracks and FAQs for reps.
  • Collaborate with Sales, Marketing, Product, and Client Experience to align content with field needs.
  • Use AI tools to speed up content creation and automate repetitive tasks.
  • Partner with clients/brokers to gather field insights and drive adoption of collateral.

Skills

Storytelling
Strong writing
AI tools
Salesforce
Content development
Battlecards
Project management
Communication
Presentation skills
Collaboration

Education

BA/BS in Business Administration or related

Tools

Salesforce
Gong
Seismic

Job description

HealthEquity, Inc. is seeking a Sales Enablement Manager to craft decks, collateral, and playbooks that move deals forward.

You will translate product narratives into field-ready content, partner with Sales, Marketing, and Product, and use AI to accelerate creation and deliver impactful messaging. You will meet clients and brokers to gather field insights, build battlecards, and roll out new collateral with strong adoption.

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