Strategic Advisory Marketing Lead

Withum; United States; Ibrido; USD 75.000 - 85.000; Tempo pieno

Vantaggi offerti da questo lavoro

Bonus program

Benefits package

Descrizione del lavoro

Withum is seeking a highly organized Marketing Supervisor for its Advisory services. The role partners with the Advisory Marketing Director and service line leaders to plan and execute integrated, multi-channel campaigns that drive growth, visibility, and client engagement.

The ideal candidate thrives in a fast-paced professional services environment and demonstrates strong project management, stakeholder collaboration, and budget stewardship.

Competenze

• Bachelor’s degree in Marketing, Communications, Business or a related field.
• 7+ years of marketing experience, preferably within accounting, consulting, professional services or B2B.
• Experience independently managing multi-channel marketing campaigns and coordinating events.
• Strong organizational and project management skills, with the ability to manage competing priorities, take initiative and follow through on responsibilities.
• Excellent written and verbal communication skills.
• Ability to translate complex service offerings into clear, compelling marketing messages.
• Proficiency with Microsoft Office and familiarity with CRM and marketing automation platforms.
• Experience with demand generation, account-based marketing (ABM) and targeted B2B campaigns.
• Experience supporting thought leadership and content marketing initiatives, including collaboration on SEO, GEO, paid media and website content.
• Demonstrated ability and willingness to actively use AI for competitive analysis, research, campaign development and other marketing applications.

Mansioni

• Manage day-to-day marketing efforts for assigned Advisory service lines.
• Partner with Advisory Marketing Director and service line leadership to develop integrated, multi-channel marketing campaigns across email, digital, social media, content marketing, webinars and events.
• Coordinate campaign execution with internal Marketing Centers of Excellence and other Marketing team members.
• Manage campaigns from planning through completion, including timelines, deliverables, approvals and follow-up.
• Lead recurring marketing meetings with service line leaders to discuss priorities, campaign progress, recommendations and next steps.
• Translate service offerings, target audiences and business development goals into actionable marketing activities.
• Support targeted marketing initiatives, including ABM campaigns, in collaboration with Business Development and internal Marketing teams.
• Assist with the management of marketing budgets for assigned service lines.
• Coordinate the development and distribution of thought leadership content, marketing collateral, presentations and case studies in collaboration with internal Marketing Centers of Excellence.
• Ensure brand consistency and messaging alignment across marketing materials and channels.
• Plan and coordinate marketing activities for conferences, sponsorships, webinars and client engagement events, including promotion, logistics and follow-up.
• Identify opportunities to increase visibility and engagement through relevant and strategic events.
• Maintain service line marketing calendars, campaign schedules and campaign management tools.
• Tracking campaign performance metrics and partnering with Marketing Operations to report on marketing effectiveness and pipeline impact.
• Analyzing campaign results to identify opportunities for improvement and recommend future marketing efforts.
• Supporting CRM and marketing automation needs, including email distribution lists, campaign setup and data management

Conoscenze

Marketing experience

Project management

Written communication

Verbal communication

Strategic thinking

AI for marketing

Formazione

Bachelor’s degree in Marketing, Communications, Business or related field

Strumenti

CRM platforms

Marketing automation

Descrizione del lavoro

Withum is seeking a highly organized Marketing Supervisor for its Advisory services. The role partners with the Advisory Marketing Director and service line leaders to plan and execute integrated, multi-channel campaigns that drive growth, visibility, and client engagement.

The ideal candidate thrives in a fast-paced professional services environment and demonstrates strong project management, stakeholder collaboration, and budget stewardship.