Strategic Account Lead — Omnichannel Media

Mason Interactive; New York (NY); Híbrido; USD 70.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive compensation

Comprehensive benefits

Flexible hybrid work model

Descripción de la vacante

Mason Interactive, a data-driven digital marketing agency headquartered in New York City, is seeking an Account Executive to lead omnichannel media strategies and serve as the primary client contact for assigned accounts.

You will translate performance data into actionable insights, guide cross-functional internal teams, and ensure campaigns align with performance targets and contractual obligations while identifying opportunities for growth.

Formación

• Minimum of 3 years of hands-on media planning and buying experience.
• Experience managing both client and internal team relationships.
• Advanced proficiency in paid search, paid social, and programmatic platforms; relevant certifications preferred.
• Authorized to work in the United States and ability to commute to the New York office as required.

Responsabilidades

• Develop and present integrated media strategies across paid search, paid social, programmatic, affiliate, SEO and lifecycle and emerging channels
• Provide strategic analysis and recommendations by translating performance data into actionable insights that guide optimization priorities and inform future planning
• Serve as the primary strategic lead and relationship manager for assigned clients, including facilitating status meetings, planning sessions, and quarterly business reviews
• Collaborate with planners and buyers; review deliverables for accuracy and strategic alignment
• Oversee campaign performance against budgets, pacing, and KPIs; provide strategic guidance on forecasting and budget reallocation to maximize ROI
• Identify and develop opportunities for account growth, preparing strategic business cases and proposals that connect client challenges to agency capabilities

Conocimientos

Media planning

Media buying

Client management

Analytical skills

Paid search

Paid social

Programmatic

Certifications

Work authorization

Descripción del empleo

Mason Interactive, a data-driven digital marketing agency headquartered in New York City, is seeking an Account Executive to lead omnichannel media strategies and serve as the primary client contact for assigned accounts.

You will translate performance data into actionable insights, guide cross-functional internal teams, and ensure campaigns align with performance targets and contractual obligations while identifying opportunities for growth.