Remote Associate Director, Omnichannel & Media Strategy

Real Chemistry

United States

À distance

USD 90 000 - 115 000

Plein temps

Il y a 2 jours

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Résumé du poste

Real Chemistry seeks an Associate Director of Omnichannel & Media Strategy to lead omnichannel engagement strategies for assigned brands, grounding plans in media strategy and cross‑functional collaboration. You will translate insights and market dynamics into actionable journey architectures that align with business goals.

You will guide audience segmentation, journey design, and media orchestration while partnering with internal teams to deliver integrated experiences across paid, owned, and

Qualifications

Demonstrated experience developing omnichannel media strategies, ideally in healthcare or regulated industries.
Strong understanding of paid media and its integration with owned channels.
Experience leading client workshops and strategic planning sessions.
Ability to translate research and campaign data into strategic recommendations.

Responsabilités

Lead audience segmentation and persona development across key audiences.
Design end-to-end customer journeys and engagement plans.
Define measurement frameworks and testing plans for CRM and analytics platforms.

Connaissances

Omnichannel strategy

Media strategy

Audience segmentation

Workshop leadership

Measurement frameworks

Outils

CRM

Analytics

Description du poste

You will guide audience segmentation, journey design, and media orchestration while partnering with internal teams to deliver integrated experiences across paid, owned, and

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