SQL-Savvy Email Marketing Specialist

Midland Credit Management; San Diego (CA); In loco; USD 70.000 - 72.000; Tempo pieno

Vantaggi offerti da questo lavoro

Monthly incentives

Annual bonus

Tuition assistance

Healthcare insurance

Volunteer time off

Descrizione del lavoro

Midland Credit Management (MCM) is seeking an Email Marketing Specialist to join our Digital Marketing team in San Diego. The role targets a recent college graduate with 1–2 years of email experience, requiring collaboration, curiosity about data, and the ability to connect with consumers via email.

Responsibilities include supporting email strategy, compliance with laws, analyzing performance, and leveraging SQL to validate audiences.

Competenze

• Bachelor’s degree in marketing, advertising/public relations, analytics, or related field.
• Excellent communication, proofing, and writing skills.
• Strong attention to detail and organizational skills.
• 1–2 years of B2C marketing experience, preferably in financial services or fintech.
• Good understanding of email regulations, best practices, and compliance internationally in various regulatory regimes.

Mansioni

• Contribute and support overall email marketing strategy.
• Comply with email marketing laws and regulations.
• Monitor, analyze, and report on email campaign performance, including key engagement and conversion metrics, identifying trends and optimization opportunities.
• Utilize SQL and reporting tools to validate campaign audiences, investigate data issues, and support campaign performance analysis.
• Ensuring design and layouts of emails are optimized, user and mobile-friendly.
• Proofread emails for clarity, grammar, and spelling.
• Create Email Proofs and maintain email library.
• Perform UAT / email render testing across devices, email clients, and ISPs to ensure that emails are rendering correctly for most of the subscriber base.
• Research content, customer engagement trends, and campaign performance data to improve email effectiveness and drive business outcomes.
• Work collaboratively with analytics, data teams, and other cross-functional partners.
• Assist with internal technical support, troubleshooting, and submitting tickets to Pega / SendGrid / Marketo
• Gain a deep understanding of MCM consumer data, customer segmentation, and systems of record, leveraging data insights to improve targeting and campaign effectiveness
• Create and maintain campaign performance reports and dashboards to support data-driven marketing decisions
• Investigate and document email delivery, data, segmentation, and campaign performance issues, identifying root causes and driving resolution with cross-functional teams

Conoscenze

Email marketing

SQL

Analytics

Proofreading

Formazione

Bachelor’s degree in marketing

Strumenti

Pega

SendGrid

Marketo

Descrizione del lavoro

Midland Credit Management (MCM) is seeking an Email Marketing Specialist to join our Digital Marketing team in San Diego. The role targets a recent college graduate with 1–2 years of email experience, requiring collaboration, curiosity about data, and the ability to connect with consumers via email.

Responsibilities include supporting email strategy, compliance with laws, analyzing performance, and leveraging SQL to validate audiences.