Email Marketing Analyst | Data-Driven FinTech

Encore Capital Group

San Diego (CA)

In loco

USD 70.000 - 72.000

Tempo pieno

9 giorni fa

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Vantaggi offerti da questo lavoro

Monthly incentives/annual bonus

Healthcare insurance

Tuition assistance

Volunteer opportunities

Retirement savings plan

New family support

Team-building activities

Generous PTO and holidays

Descrizione del lavoro

Encore Capital Group, on its MCM Digital Marketing team, seeks an Email Marketing Specialist to drive email campaigns, analyze performance, and collaborate with data teams. The role requires 1–2 years of email experience, SQL familiarity, and knowledge of HTML/CMS and marketing platforms.

Strong writing, attention to detail, and cross-functional collaboration are essential. You will help optimize campaigns, render tests, and ensure mobile-friendly designs while supporting data-driven decisions

Competenze

Bachelor’s degree in marketing, advertising/public relations, communications, analytics, or related field
Excellent communication, proofing, and writing skills
Strong attention to detail and organizational skills
1–2 years of B2C marketing experience, preferably in financial services or fintech
Good understanding of email regulations and compliance internationally
Familiar with content and layout design tools
Experience with SQL for data analysis, audience validation, troubleshooting, and reporting; familiarity with HTML and CMS
Familiar with Marketing Automation Platforms
Strong analytical and problem-solving skills with ability to translate data into actionable recommendations

Mansioni

Contribute and support overall email marketing strategy
Comply with email marketing laws and regulations
Monitor, analyze, and report on email campaign performance
Utilize SQL and reporting to validate audiences and investigate data issues
Ensure emails are design-friendly and mobile-friendly
Proofread emails for clarity and grammar
Create email proofs and maintain email library
Perform email render testing across devices and ISPs
Research content and engagement trends to improve effectiveness
Collaborate with analytics, data teams, and cross-functional partners
Assist with internal technical support and tickets to tools like Pega/SendGrid/Marketo
Leverage consumer data for better targeting and campaign effectiveness
Create and maintain campaign performance reports and dashboards
Investigate and document delivery, data, segmentation issues and drive resolutions