Sponsorship Sales Account Manager — Digital & Events

Informa; Orlando (FL); On-site; USD 70,000 - 110,000; Full time

Job summary

Informa Markets, a division within Informa, drives global platforms for industries to trade, innovate and grow. This Orlando-based role focuses on digital sponsorship sales and full-cycle account management across events and platforms.

You will generate new revenue, manage client relationships, and report performance against targets. Responsibilities include identifying opportunities, presenting ROI-driven sponsorship packages, and coordinating with marketing, operations, and international teams

Qualifications

• 3+ years of sales or business development experience in media, sponsorship, or B2B event sales.
• Proven experience selling digital advertising, sponsorships, or integrated marketing solutions.
• Bachelor's degree in Business or similar related field.
• Strong ability to negotiate effectively, handle objections, and close deals with a consultative, value-based approach.
• Demonstrated success in managing and closing high-level business in a fast-paced, target-driven environment.
• Creative and analytical thinker with ability to tailor solutions for customers.

Responsibilities

• Meet and exceed revenue targets for assigned products and events.
• Develop strategic plans to achieve revenue goals by researching markets and trends.
• Identify and secure digital sponsorship opportunities across multiple platforms.
• Present customized sponsorship packages showing ROI through audience reach and metrics.
• Manage full sales cycle from outreach to contract negotiation and post-event reporting.
• Travel domestically and internationally to meet customers and attend trade shows as required.
• Maintain accurate sales pipeline and CRM data to forecast revenue and ensure follow-up.

Skills

Sales experience

Digital advertising sales

Sponsorship sales

Negotiation

Relationship management

Education

Bachelor's degree in Business

Tools

Salesforce

MS Office

Job description

Informa Markets, a division within Informa, drives global platforms for industries to trade, innovate and grow. This Orlando-based role focuses on digital sponsorship sales and full-cycle account management across events and platforms.

You will generate new revenue, manage client relationships, and report performance against targets. Responsibilities include identifying opportunities, presenting ROI-driven sponsorship packages, and coordinating with marketing, operations, and international teams