Head of Content & Sponsorship Strategy

Informa; Orlando (FL); A distancia; USD 95.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

401k match

Health insurance

Life insurance

Descripción de la vacante

Informa Markets, a division within Informa, leads global platforms for industries to trade, innovate and grow, organizing over 450 large-scale events and providing data and digital content. This Orlando-based role directs content and sponsorship strategy for two major healthcare trade shows, balancing scientific rigor with commercial goals.

The Director will oversee content programming, speaker management, and sponsor partnerships across the US and LATAM markets, contributing to industry-leading

Formación

• 10+ years of progressive experience in content development, event programming, or sponsorship management within the tradeshow, conference, or healthcare/pharmaceutical events industry, including 5-7 years specifically in medical education or healthcare event management.
• Proven experience managing accredited educational programs for healthcare professionals.
• Background in the pharmaceutical, medical device, or broader healthcare industry.

Responsabilidades

• Develop and execute multi-track conference content covering medical devices, healthcare IT, pharma, biotech, and related sectors.
• Design pre-, at-, and post-show programming to extend engagement and value across the full event lifecycle.
• Oversee poster sessions, abstract submissions, and research presentations to ensure academic and scientific rigor.
• Identify, vet, and secure speakers and subject matter experts; manage disclosures, bios, and conflict-of-interest checks.
• Use attendee feedback and market insights to continually refine programming.
• Ensure all content meets regulatory and compliance standards (FDA, PhRMA, EFPIA).
• Design and sell tiered thought leadership sponsorship packages aligned with sponsor goals.
• Act as the main liaison between sponsors and internal teams, overseeing fulfillment timelines, activations, and contractual deliverables.
• Track sponsorship performance and ROI, and identify opportunities to enhance sponsor value.
• Build relationships with industry leaders and key opinion leaders to inform content and attract high-profile contributors.
• Work with advisory boards to validate content relevance and strengthen program credibility.
• Support audience growth through targeted content and lead-generation initiatives.
• Represent the brand at industry events to strengthen market presence.
• Oversee on-site program logistics, including scheduling, moderators, AV coordination, and troubleshooting.
• Provide oversight of the Xcelerate start-up competition.
• Partner with Marketing, Sales, Events, Operations, and Product teams to ensure integrated, well-promoted programming.
• Manage program budgets, including speaker honoraria and production costs; negotiate speaker fees in accordance with fair market value guidelines.
• Manage vendor and production partner relationships.
• Define KPIs for content and sponsorship success; report performance to senior leadership.
• Conduct post-event analysis to drive continuous improvement.

Conocimientos

Content development

Event programming

Sponsorship management

Healthcare industry knowledge

Regulatory awareness

Herramientas

CRM systems

Content management platforms

Descripción del empleo

Informa Markets, a division within Informa, leads global platforms for industries to trade, innovate and grow, organizing over 450 large-scale events and providing data and digital content. This Orlando-based role directs content and sponsorship strategy for two major healthcare trade shows, balancing scientific rigor with commercial goals.

The Director will oversee content programming, speaker management, and sponsor partnerships across the US and LATAM markets, contributing to industry-leading