Sponsorship Marketing Lead — Programs & Partnerships

Allstate; Chicago (IL); On-site; USD 66,000 - 110,000; Full time

Job summary

Allstate is seeking an experienced sponsorship project manager to plan and run day-to-day execution across collegiate sports and other platforms. You will partner with internal teams, agencies, and rights holders to deliver campaigns that meet marketing and sales objectives.

The role emphasizes strong organization, communication, and cross-functional collaboration. With 3+ years in marketing, sponsorship, or promotions, you will manage assets, budgets, timelines, and approvals while analyzing

Qualifications

• Three years of relevant marketing or sponsorship experience preferred.
• Experience managing sponsorship platforms and programs.
• Ability to coordinate with internal stakeholders and external rights holders.

Responsibilities

• Management and support of sponsorship platforms at Allstate (College Football, Collegiate Sports, Soccer, etc.).
• Manage program deliverables with sponsorship agencies of record and external property rights holders.
• Manage program overviews, recaps, and other materials for internal meetings and presentations.
• Manage required day-to-day tasks, including spreadsheets, event status reports and timeline management, meeting coordination, legal and key stakeholder approvals, and maintaining centralized files for reference and compliance.
• Execute marketing strategies and sales objectives.
• Manage and direct budgets pertaining to each individual sponsorship platform.
• Monitor the effectiveness of sponsorship programs through analysis of responses and sales indicators.
• Lead project teams both internal and external relating to individual programs.
• Execute legal review documents and legal review processes including compliance.

Skills

Advertising

Compliance

Marketing Communications

Partnership Programs

Planning

Project Management

Project Planning

Sponsorship Programs

Sponsorships

Job description

Allstate is seeking an experienced sponsorship project manager to plan and run day-to-day execution across collegiate sports and other platforms. You will partner with internal teams, agencies, and rights holders to deliver campaigns that meet marketing and sales objectives.

The role emphasizes strong organization, communication, and cross-functional collaboration. With 3+ years in marketing, sponsorship, or promotions, you will manage assets, budgets, timelines, and approvals while analyzing