Spirits Brand Leader: Field Growth & Partnering

Paycom; Temple (TX); On-site; USD 70,000 - 120,000; Full time

Job summary

KEG 1 O’Neal is seeking a Brand Manager for our Spirits Division to turn supplier priorities and market insights into growth in the field, not from a desk. You will work with suppliers and sales leaders to shape brand plans, study market activity, and translate ideas into profitable growth.

You will own growth plans, launches, activations, and account-level execution, partnering with distributors to increase distribution, volume, and margins while building brand stories for the market.

Qualifications

• Five or more years of brand management experience.
• Experience in beverage alcohol, wholesale distribution, or CPG.
• Strong negotiation and communication skills.
• Valid driver’s license and willingness to travel.

Responsibilities

• Own growth plans for assigned spirits brands and supplier portfolios.
• Build annual business plans, forecasts, budgets, and marketing calendars.
• Partner with suppliers and sales leadership to grow distribution and revenue.
• Analyze sales trends, margins, inventory, and market opportunities.
• Lead brand launches, tastings, promotions, and account activations.
• Equip and energize sales teams with training, stories, and tools.
• Measure performance and maintain long-term growth.

Skills

Brand management

Supplier management

Sales

Marketing

CPG

Education

Bachelor's degree in business/marketing

Job description

KEG 1 O’Neal is seeking a Brand Manager for our Spirits Division to turn supplier priorities and market insights into growth in the field, not from a desk. You will work with suppliers and sales leaders to shape brand plans, study market activity, and translate ideas into profitable growth.

You will own growth plans, launches, activations, and account-level execution, partnering with distributors to increase distribution, volume, and margins while building brand stories for the market.