SMS Growth Lead: Conversion & Revenue Optimization

Moxxi Digital; New York (NY); On-site; USD 70,000 - 100,000; Full time

Job summary

Moxxi is looking for an SMS Growth Specialist to own the consumer-facing side of our SMS channel, including landing pages, content, and monetization experiences that turn engagement into revenue.

You will build and optimize new consumer web properties end to end using no-code and AI-assisted tools, ensuring fast launches and scalable growth while maintaining compliance and user trust.

Qualifications

• 3-5+ years in performance marketing, affiliate, or an SMS/lifecycle-adjacent space.
• Must have owned a conversion or revenue metric and moved it.
• Strong analytical core with data-driven prioritization.

Responsibilities

• Own the post-click consumer journey: landing pages, content layouts, offer placement, and monetization mix with revenue per click as your core metric.
• Run a continuous experimentation program: page layouts, offer sequencing, content angles, and design variants, each measured against conversion and yield.
• Analyze funnel performance daily to find where users drop off and where value is being left on the table — then ship the fix.
• Collaborate with internal demand and yield teams to align what’s shown on-page with what’s converting, so the best offers get the best placement.
• Balance monetization with user trust, building experiences consumers genuinely engage with, protecting long-term channel health.

Skills

Performance marketing

SMS / lifecycle marketing

Analytics

Tools

No-code tools

AI-assisted builders

Job description

Moxxi is looking for an SMS Growth Specialist to own the consumer-facing side of our SMS channel, including landing pages, content, and monetization experiences that turn engagement into revenue.

You will build and optimize new consumer web properties end to end using no-code and AI-assisted tools, ensuring fast launches and scalable growth while maintaining compliance and user trust.