Senior Wellness Product Strategy Lead

CVS Health Corporation; Atlanta (GA); Hybrid; USD 68,000 - 199,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Paid time off

Retirement savings options

Wellness programs

Job summary

CVS Health Corporation is seeking a Senior Manager, Wellness to drive future-state strategy for the wellness portfolio, translating customer and field insights into actionable product direction and measurable business impact.

The role blends product strategy, customer insights and commercial execution, with remote or hybrid work options across the United States. Ideal candidates demonstrate human-centered design thinking, strong business acumen and leadership across diverse stakeholders.

Qualifications

• 7+ years of experience in product management, product strategy, or related commercial roles in wellness/healthcare.
• Experience integrating digital platforms, partner services and human-led experiences to deliver cohesive outcomes.
• Strong ability to translate customer insights and market needs into actionable product direction.

Responsibilities

• Shape wellness product strategy with portfolio investments, roadmaps and growth opportunities.
• Lead cross-functional development and execution with Sales, Marketing, Partnerships, Finance and Product teams.
• Integrate market and customer insights to refine positioning, messaging and future direction.
• Define value propositions and field enablement materials for market adoption.
• Monitor performance metrics and guide lifecycle decisions and portfolio optimization.

Skills

Product management

Strategy

Cross-functional leadership

Stakeholder management

Communication

Data-driven decision making

Job description

CVS Health Corporation is seeking a Senior Manager, Wellness to drive future-state strategy for the wellness portfolio, translating customer and field insights into actionable product direction and measurable business impact.

The role blends product strategy, customer insights and commercial execution, with remote or hybrid work options across the United States. Ideal candidates demonstrate human-centered design thinking, strong business acumen and leadership across diverse stakeholders.