Senior VP, Global Strategy & Media Planning for CPG

Zenith; New York (NY); On-site; USD 180,000 - 300,000; Full time

Benefits offered by this job

Medical coverage

401K

Paid time off

Job summary

Publicis Groupe is seeking a Senior Vice President, Strategy to oversee all Media Planning and Strategy functions for a high‑profile account. You will lead a team in developing, executing, and stewarding integrated media plans while balancing client, agency, and team needs.

You’ll push fresh thinking with deep experience in omni‑channel customer experiences, OTT/streaming, and research‑driven insights to drive industry‑leading innovation.

Qualifications

• BA/BS in Marketing, Advertising or related field.
• 12+ years of media planning experience.
• 5+ years in a management capacity.
• Agency experience highly preferred.

Responsibilities

• Serves as primary senior lead on client’s business and oversees all aspects of the assigned LOB(s).
• Responsible for holistic account oversight and developing, implementing and executing strategy to advance client’s business.
• Leads omni‑channel campaigns with deep understanding of cross‑channel customer journeys.
• Drives budgeting, staffing and cost controls across campaigns.
• Ensures connectivity with stakeholders in the US and globally and fosters innovation.

Skills

Media strategy

Client leadership

OTT/Streaming

Team management

Budgeting

Education

BA in Marketing

Tools

Nielsen

Kantar

IMS

comScore

Job description

Publicis Groupe is seeking a Senior Vice President, Strategy to oversee all Media Planning and Strategy functions for a high‑profile account. You will lead a team in developing, executing, and stewarding integrated media plans while balancing client, agency, and team needs.

You’ll push fresh thinking with deep experience in omni‑channel customer experiences, OTT/streaming, and research‑driven insights to drive industry‑leading innovation.