Senior VP, Global Marketing Tech & Operations

State Street Corporation; Boston (MA); On-site; USD 225,000 - 338,000; Full time

Job summary

State Street Corporation is seeking a seasoned leader to architect and drive Marketing's operating model, technology, data strategy, and governance. You will oversee global marketing tech, AI adoption, data architecture, and performance measurement to deliver measurable business impact.

You will manage web publishing, automation, CRM, and campaign operations while ensuring strong controls and efficient execution in a regulated financial services environment.

Qualifications

• 20+ years of experience in marketing operations, technology, analytics, or related fields.
• Experience leading enterprise-scale marketing ops within a global, regulated organization.
• Deep expertise in marketing tech, automation, analytics, data governance, attribution, reporting.
• Proven ability to balance visionary leadership with disciplined execution.
• Track record of AI-enabled capabilities and scalable operating models.

Responsibilities

• Define and oversee Marketing's end-to-end operating model and enterprise roadmap.
• Lead marketing technology strategy, governance, and AI adoption.
• Own data architecture, measurement infrastructure, and KPIs aligned to business outcomes.
• Manage web operations and digital publishing across digital properties.
• Oversee marketing automation, CRM integration, and campaign operations.
• Lead budgeting, vendor management, and performance reporting.

Skills

Marketing operations

Marketing technology

Data governance

Attribution & measurement

Leadership

Vendor management

AI strategy

Job description

State Street Corporation is seeking a seasoned leader to architect and drive Marketing's operating model, technology, data strategy, and governance. You will oversee global marketing tech, AI adoption, data architecture, and performance measurement to deliver measurable business impact.

You will manage web publishing, automation, CRM, and campaign operations while ensuring strong controls and efficient execution in a regulated financial services environment.