Senior Social Analytics & Insights Leader

dentsu

New York (NY)

Híbrido

USD 95 000 - 138 000

Tempo integral

Há 3 dias
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Currículo e carta de apresentação personalizados, prontos a enviar.

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Vantagens oferecidas por esta oferta de emprego

Medical, vision, and dental insurance
401k
Flexible paid time off
Paid holidays
Paid parental leave

Resumo da oferta

Dentsu in New York is seeking an Associate Director, Social Analytics to transform social data into actionable insights that shape marketing strategy and business decisions. You will partner with Strategy, Client, Media, and Analytics teams to uncover trends, measure performance, and identify opportunities across social and integrated marketing programs.

This role blends strategic thinking with hands-on analysis to explain why things happened and what to do next, building dashboards and

Qualificações

  • 5+ years of experience in social analytics or related fields.
  • Ability to translate data into clear business recommendations and strategic actions.
  • Experience with social listening platforms such as Brandwatch, Sprinklr, Sprout Social, Talkwalker, Meltwater, or similar tools.
  • Experience evaluating performance across social, content, influencer, paid media, or integrated marketing programs.
  • Strong data storytelling and presentation skills.
  • Ability to collaborate across cross-functional teams in a fast-paced environment.

Responsabilidades

  • Bring social analytics, social listening, and audience insights into the strategic planning process.
  • Lead social intelligence initiatives, uncovering cultural trends, audience behaviors, competitive insights, and emerging opportunities.
  • Develop measurement frameworks and KPIs across paid, owned, earned, and influencer marketing programs.
  • Analyze social and marketing performance data to identify actionable insights and strategic recommendations.
  • Create dashboards, reports, and executive-ready presentations that clearly communicate findings and business impact.
  • Partner with analytics, media, strategy, and technology teams to improve reporting processes and data solutions.
  • Present insights and recommendations to clients and internal stakeholders.
  • Help evolve analytics capabilities through automation, innovation, and new approaches to measurement and reporting.
  • Explore emerging analytics and AI-powered tools that improve efficiency and insight generation.

Conhecimentos

Social analytics
Data storytelling
Presentation skills
Cross-functional collaboration
Strategic thinking

Ferramentas

Brandwatch
Sprinklr
Sprout Social
Talkwalker
Meltwater
Tableau
Power BI
SQL

Descrição da oferta de emprego

Dentsu in New York is seeking an Associate Director, Social Analytics to transform social data into actionable insights that shape marketing strategy and business decisions. You will partner with Strategy, Client, Media, and Analytics teams to uncover trends, measure performance, and identify opportunities across social and integrated marketing programs.

This role blends strategic thinking with hands-on analysis to explain why things happened and what to do next, building dashboards and

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