Senior Social Strategy & Growth Lead

Dentsu International Americas, LLC

New York (NY)

On-site

USD 95,000 - 138,000

Full time

14 days+
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Benefits offered by this job

Medical insurance
Vision insurance
Dental insurance
401k
Flexible PTO
15+ paid holidays

Job summary

Dentsu is seeking a senior social strategist in New York to own the social strategy, tie plans to real KPIs, and partner with account leads and client teams. You will shape cross-functional campaigns, embed social best practices into major brand initiatives, and use data to optimize performance while raising creative and strategic quality.

This role emphasizes leadership and staying ahead of platform trends.

Qualifications

  • 7-9 years minimum experience
  • Expertise in the social space with a passion for the internet and its fast-changing nature; agency experience preferred

Responsibilities

  • Own the social strategy, build, launch, and optimize social plans tied to real KPIs
  • Partner with Account Leads and client teams to embed social expertise across campaigns
  • Collaborate cross-functionally to shape integrated, culturally relevant campaigns using consumer insights
  • Push creative and strategic quality through feedback and hands-on iteration
  • Lead on what's new in social—platforms, formats, tactics, and trends
  • Embed social best practices into channel plans and major brand initiatives
  • Keep high-stakes programs on track to meet and exceed brand expectations
  • Let data guide creative direction and strategy in real time
  • Set tone and standard for the broader social team through example

Skills

Social strategy
Agency experience

Job description

Dentsu is seeking a senior social strategist in New York to own the social strategy, tie plans to real KPIs, and partner with account leads and client teams. You will shape cross-functional campaigns, embed social best practices into major brand initiatives, and use data to optimize performance while raising creative and strategic quality.

This role emphasizes leadership and staying ahead of platform trends.

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