Senior Search Analyst — AI-Driven PPC & Insights

Publicis Groupe; Chicago (IL); Hybrid; USD 61,000 - 84,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

401K

Paid time off

Tuition reimbursement

Flexible time off

Job summary

Spark Foundry in Chicago is seeking a Senior Search Analyst to steward search media for assigned brands, monitoring campaign development, activation, and innovation.

You will work with your manager to develop recommendations, conduct keyword research, and ensure QA and billing processes align with client objectives. This role emphasizes data-driven decision making and cross-functional collaboration.

Qualifications

• 1-2 years of experience in paid search campaign development/management/optimization.
• Strong analytical thinking and data management abilities.
• Experience with PPC and digital display advertising.

Responsibilities

• Gather and analyze keyword research to build campaigns.
• Group keywords into ad groups and create relevant ad copy and extensions.
• Monitor budgets, pacing and bid adjustments and report performance.

Skills

Paid search

Analytics

PPC

Excel

Tools

Microsoft Excel, Word, PowerPoint

Search Ads 360

Google Trends

Job description

Spark Foundry in Chicago is seeking a Senior Search Analyst to steward search media for assigned brands, monitoring campaign development, activation, and innovation.

You will work with your manager to develop recommendations, conduct keyword research, and ensure QA and billing processes align with client objectives. This role emphasizes data-driven decision making and cross-functional collaboration.