Senior Salesforce BA — Lead-to-Cash (Remote)

GAF; Omaha (NE); Remote; USD 126,000 - 161,000; Full time

Benefits offered by this job

Health Insurance

401K

Tuition Reimbursement

Wellness Program

Job summary

GAF is seeking a Senior Business Analyst to lead complex requirements gathering, process design, and functional strategy across Salesforce and Analytics platforms. You will optimize Lead-to-Cash, leverage Salesforce Data Cloud, and shape Tableau-driven real-time insights for operations.

If you excel at solving enterprise challenges, designing seamless user experiences, and bridging B2B manufacturing with cutting-edge tech, this role offers scale and meaningful impact across the organization.

Qualifications

• Bachelor’s Degree Degree in Computer Science, Information Systems, Business Administration (IT emphasis), or equivalent experience.
• 5+ years of dedicated Business Analysis experience, with at least 3+ years actively driving projects in the Salesforce ecosystem.

Responsibilities

• Lead discovery workshops, interviews, and process design sessions across cross-functional business units.
• Author sophisticated user stories, functional spec documents, process swim-lane diagrams, and UX wireframes for audiences ranging from offshore developers to C-Level executives.
• Define solution architectures across Sales Cloud, Service Cloud, Experience Cloud, and Data Cloud.
• Modernize enterprise reporting by establishing requirements for Tableau (including Tableau Pulse) and integrated Slack workflows.
• Evaluate custom vs. declarative configurations in Salesforce Flow Builder to protect system scalability.
• Lead UAT testing, script creation, execution, and stakeholder sign-offs.

Job description

GAF is seeking a Senior Business Analyst to lead complex requirements gathering, process design, and functional strategy across Salesforce and Analytics platforms. You will optimize Lead-to-Cash, leverage Salesforce Data Cloud, and shape Tableau-driven real-time insights for operations.

If you excel at solving enterprise challenges, designing seamless user experiences, and bridging B2B manufacturing with cutting-edge tech, this role offers scale and meaningful impact across the organization.