Senior Real Estate PropTech B2B Sales Executive

PeopleFinders, LLC; United States; Remote; USD 90,000 - 100,000; Full time

Job summary

PeopleFinders, LLC in the United States is seeking a Senior Business Development Executive to own the full sales cycle for PropertyReach, targeting real estate investors, wholesalers, agents, brokers, and lenders. You will run discovery calls, live demos, and close deals to grow a scalable pipeline across the US.

The role demands a proven closing track record, deep real estate knowledge, and experience selling property data or proptech, with HubSpot as a core CRM.

Qualifications

• Proven track record of meeting or exceeding sales quotas in a closing role.
• Experience selling to real estate professionals (investors, wholesalers, agents, brokers, or lenders).
• Solid understanding of the real estate industry, including deal sourcing.
• Familiarity with real estate lead generation, skip tracing, cold calling, SMS, and direct mail.
• Experience selling property data, lead generation, or real estate SaaS/proptech products (or data APIs).

Responsibilities

• Own the full sales cycle from discovery through close, converting opportunities into new PropertyReach subscribers.
• Run discovery calls and tailored live demos built around each customer's business: investors and wholesalers finding deals before they're listed, residential agents finding likely-to-sell owners and winning expired listings, commercial brokers seeing past the LLC to the principal behind an entity, mortgage pros building a pipeline of refinance, purchase, and cash-out borrowers, and home service pros reaching new owners and storm-damaged areas directly.
• Demonstrate the full PropertyReach workflow: searching properties by address, APN, owner, or location; building lead lists with 130+ filters and lead types; prioritizing with PropPulse AI scores; and running the numbers with the deal calculator.
• Show how customers reach owners without extra tools or fees: verified phone numbers and emails included with saved leads, skip tracing, SMS texting, and direct mail postcards with templates, QR codes, and tracking.
• Convert 5-day trial users and inbound sign-ups into paying subscribers, and move customers to the plan that best fits their business.
• Sell the Property Data API to proptech companies, larger brokerages, lenders, and investor teams that want PropertyReach data inside their own systems.
• Work appointments set by our Business Development Representative, and partner closely with the BDR on lead quality, handoffs, and feedback.
• Generate additional pipeline through your own prospecting and referrals across the real estate community, using LinkedIn, HubSpot, email, phone, local investor groups, REIA meetups, and industry events.
• Prepare proposals, handle objections, negotiate pricing and terms, and close deals.
• Consistently meet or exceed monthly and quarterly revenue quotas and activity KPIs.
• Manage and accurately forecast your pipeline in HubSpot, keeping deal stages, notes, and next steps up to date.
• Articulate PropertyReach's value proposition against other real estate data providers: one platform, included owner contact data, and a focus on deals rather than raw data coverage.
• Build relationships with decision-makers such as active investors, brokerage owners, team leaders, and executives, including multi-stakeholder and API deals.
• Ensure a smooth handoff of new customers to onboarding and identify upsell and expansion opportunities within existing accounts.
• Stay current on real estate market conditions, investor strategies, and housing trends, and share customer and market feedback with Sales, Marketing, Product, and Management.

Skills

Closing sales

Real estate expertise

Lead generation

SaaS/Proptech sales

HubSpot familiarity

Tools

HubSpot

Job description

PeopleFinders, LLC in the United States is seeking a Senior Business Development Executive to own the full sales cycle for PropertyReach, targeting real estate investors, wholesalers, agents, brokers, and lenders. You will run discovery calls, live demos, and close deals to grow a scalable pipeline across the US.

The role demands a proven closing track record, deep real estate knowledge, and experience selling property data or proptech, with HubSpot as a core CRM.