Senior Programmatic Sales Leader – In-App Growth

Zynga; New York (NY); On-site; USD 95,000 - 140,000; Full time

Benefits offered by this job

Medical, dental, vision

401(k) plan

Paid time off

Job summary

Zynga is seeking a high-velocity Programmatic Sales Manager to accelerate revenue across our direct programmatic offerings. You will lead growth with agency leadership, DSP/SSP networks, and Retail Media, while co-selling with the AE team to close high-margin deals.

The role emphasizes building strategic relationships, educating buyers on our in-app inventory, and delivering data-driven programmatic packages that improve win rates and revenue.

Qualifications

• 5+ years in digital/mobile ad sales with at least 3 years dedicated to programmatic sales.
• Proven closing track record driving pipeline growth and revenue.
• Strong relationships across Agency Trading Desks, HoldCo programmatic leads, DSP and SSP demand teams.
• Data-driven hunter with ability to mine platform performance data and translate analytics into pitches.
• Collaborative sales mindset and ability to co-sell with territory AEs.
• Curious innovator excited by where digital advertising is headed (identity graphs, etc.).

Responsibilities

• Agency Leadership Strategy: build top-to-top relationships with agency programmatic leadership and trading desks to establish marketplace deals and educate on our capabilities.
• DSP/SSP & Retail Growth: drive demand across DSPs, SSPs and Retail Media networks and educate their commercial teams.
• Curated Demand Packaging: create proactive, data-driven programmatic packages for agencies.
• Win-Rate & Revenue Optimization: monitor deal performance to translate activated deals into revenue.
• AE Enablement & Co-Selling: join key client meetings and pitch programmatic deals with AEs.
• Pipeline Strategy: run 1:1 sessions with AEs to identify opportunities and action plans.

Skills

Digital/Mobile Ad Sales

Programmatic Sales

Closing Track Record

Agency DSP SSP Network

Data-Driven

Collaborative Sales

Curious Innovator

Job description

Zynga is seeking a high-velocity Programmatic Sales Manager to accelerate revenue across our direct programmatic offerings. You will lead growth with agency leadership, DSP/SSP networks, and Retail Media, while co-selling with the AE team to close high-margin deals.

The role emphasizes building strategic relationships, educating buyers on our in-app inventory, and delivering data-driven programmatic packages that improve win rates and revenue.