Senior Programmatic Commerce & Retail Media

Mindshare; New York (NY); Hybrid; USD 45,000 - 90,000; Full time

Benefits offered by this job

Competitive medical insurance

Paid time off

Job summary

WPP Media in New York is seeking a Senior Associate of Programmatic Commerce to run activation, optimization, and reporting across retailer networks and DSPs. You will shape audience and creative strategy, conduct competitive research, and manage day-to-day campaign setup and performance analysis.

The role requires 2+ years in biddable media or paid ecommerce with retail programmatic focus, plus strong collaboration across internal teams and partners.

Qualifications

• Bachelor's degree or equivalent professional experience.
• 2+ years in biddable media or paid ecommerce, retail programmatic preferred.
• Experience across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, etc.).
• Strong understanding of the retail media landscape and trends.
• Analytical skills to develop insights from data.
• Ability to collaborate with internal teams and external partners.

Responsibilities

• Manage programmatic activations across retailer networks and DSPs.
• Execute campaign setup, bid recommendations, budgeting.
• Audit creative tags and ensure launch readiness.
• Prepare weekly/monthly/quarterly performance reports.
• Identify insights and optimizations from data.
• Collaborate with teams and support reconciliation and trafficking.

Skills

Programmatic media management

Retail media platforms

Campaign optimization

Bid management technologies

Data analysis

Cross-functional collaboration

Education

Bachelor's degree in Business/Analytics/Marketing/Communications/Advertising

Tools

Pacvue

Skai

Epsilo

Excel

PowerPoint

Outlook

Job description

WPP Media in New York is seeking a Senior Associate of Programmatic Commerce to run activation, optimization, and reporting across retailer networks and DSPs. You will shape audience and creative strategy, conduct competitive research, and manage day-to-day campaign setup and performance analysis.

The role requires 2+ years in biddable media or paid ecommerce with retail programmatic focus, plus strong collaboration across internal teams and partners.