Senior Product Marketing Manager – Restaurant Tech (Remote)

PAR Technology; Austin (TX); Remoto; USD 120.000 - 180.000; Tempo pieno

Descrizione del lavoro

PAR Technology Corporation is seeking a Product Marketing Manager for PAR Restaurant. You will shape market understanding, messaging, and go-to-market for back-of-house and POS platforms.

You’ll collaborate with product, sales, customer success, and demand generation to drive adoption and revenue across PAR OPS, PAR POS, Punchh, PAR Pay, and PAR Intelligence. You’ll lead launches, buyer-focused positioning, and competitive intelligence, while building sales tools, case studies, and campaigns.

Competenze

• 5+ years of product marketing experience in B2B SaaS, including at least 2 years owning go-to-market for a product line.
• A track record of launching products and features that hit adoption or pipeline targets.
• Strong positioning and messaging skills, with writing samples that make complex, data-heavy products easy to understand.
• Experience building sales enablement that reps use, such as pitch decks, battlecards, and ROI tools.
• Comfort with operational and financial concepts like food cost, labor cost, margin, and ROI.
• Experience running customer interviews, win/loss programs, or market research and turning findings into action.
• Ability to work across product, sales, and customer success without direct authority.
• Bachelor's degree in marketing, business, or a related field, or equivalent experience.

Mansioni

• Own PAR OPS & POS positioning, value propositions, and messaging for each module and buyer persona, including operators, franchisees, CFOs, and above-restaurant leaders.
• Plan and run launches for new PAR OPS & POS capabilities, such as AI-driven forecasting, delivery loss recovery, and franchisee reporting.
• Run win/loss analysis, customer interviews, and market research; feed findings to product management for the roadmap.
• Track back-office, inventory, labor, and restaurant analytics competitors; build battlecards and objections for sales.
• Create pitch decks, demo narratives, ROI and business-value tools, one-pagers, and training for sales.
• Build case studies and references with customer success to show margin recovered and hours saved.
• Partner with demand gen and content teams on campaigns, webinars, pages, and events for PAR OPS & POS.
• Show how PAR OPS works with PAR POS and the platform to drive cross-sell and unified deals.
• Support pricing and packaging input for PAR OPS modules.

Formazione

Bachelor's degree in marketing, business, or a related field

Descrizione del lavoro

PAR Technology Corporation is seeking a Product Marketing Manager for PAR Restaurant. You will shape market understanding, messaging, and go-to-market for back-of-house and POS platforms.

You’ll collaborate with product, sales, customer success, and demand generation to drive adoption and revenue across PAR OPS, PAR POS, Punchh, PAR Pay, and PAR Intelligence. You’ll lead launches, buyer-focused positioning, and competitive intelligence, while building sales tools, case studies, and campaigns.