Product Marketing Manager, Restaurant Tech — POS & Ops

PAR Technology; Pennsylvania; Remoto; USD 130.000 - 140.000; Tempo pieno

Descrizione del lavoro

PAR Technology Corporation, a leader in restaurant technology, seeks a Product Marketing Manager for PAR OPS & POS to shape how the market understands, buys, and uses our back-of-house and POS platform.

You will partner with product management, sales, customer success, and demand generation to craft compelling stories around food cost, labor, delivery margin, and loss prevention for operators and finance leaders.

Competenze

• 5+ years of product marketing in B2B SaaS, incl. 2+ years owning go-to-market.
• Proven launches that hit adoption or pipeline targets.
• Strong positioning and messaging with clear data-heavy storytelling.
• Experience creating sales enablement like pitch decks, battlecards, ROI tools.
• Comfort with food cost, labor cost, margin, ROI.
• Experience running customer interviews and win/loss programs.
• Ability to work across product, sales, and customer success without direct authority.

Mansioni

• Own OPS & POS positioning, value props, and messaging for each module and buyer personas.
• Plan and run go-to-market launches for new PAR OPS & POS capabilities.
• Conduct win/loss analysis, customer interviews, and market research to shape the roadmap.
• Track competitive intelligence and maintain battlecards and objections for sales.
• Create pitch decks, demo narratives, ROI tools, and training for sales.
• Build case studies, references, and quantified results with customer success.
• Partner with demand generation and content on campaigns, webinars, and events.
• Show how PAR OPS integrates with PAR POS to drive cross-sell.
• Support pricing and packaging input for modules.

Conoscenze

Product marketing

Go-to-market strategy

Launch planning

Positioning & messaging

Sales enablement

Financial concepts

Customer interviews

Cross-functional collaboration

Formazione

Bachelor's degree in marketing, business, or related field

Descrizione del lavoro

PAR Technology Corporation, a leader in restaurant technology, seeks a Product Marketing Manager for PAR OPS & POS to shape how the market understands, buys, and uses our back-of-house and POS platform.

You will partner with product management, sales, customer success, and demand generation to craft compelling stories around food cost, labor, delivery margin, and loss prevention for operators and finance leaders.