Remote Product Marketing Manager, Restaurant Tech

PAR Technology; Texas; Remote; USD 130.000 - 140.000; Vollzeit

Zusammenfassung

PAR Technology is seeking a Product Marketing Manager for PAR Restaurant to shape how markets understand and buy our back-of-house and POS platform. You will craft clear stories around food cost, labor, delivery margin, and loss prevention for operators and finance leaders.

You will collaborate with product management, sales, customer success, and demand generation to connect the PAR OPS & POS narrative to the unified PAR platform, including PAR POS, PAR Ordering, Punchh, PAR Pay, and PAR

Qualifikationen

• 5+ years of product marketing experience in B2B SaaS with go-to-market ownership.
• Track record of launching products and features that hit adoption or pipeline targets.
• Strong positioning and messaging with writing samples that simplify data-heavy products.
• Experience building sales enablement materials such as pitch decks, battlecards, and ROI tools.
• Comfort with operational and financial concepts like food cost, labor cost, margin, and ROI.
• Experience running customer interviews, win/loss programs, or market research and turning findings into action.

Aufgaben

• Own PAR OPS & POS positioning, value propositions, and messaging for each module and buyer persona.
• Plan and run go-to-market launches for new PAR OPS & POS capabilities, coordinating across product, sales, support, and marketing.
• Conduct win/loss analysis, customer interviews, and market research; feed findings back to product management.
• Track back-office, inventory, labor, and analytics competitors; build battlecards and implement objection handling for sales.
• Create pitch decks, demo narratives, ROI tools, one-pagers, and training to enable sales across the funnel.
• Develop customer proof through case studies and quantified results with customer success, especially margin recovered and hours saved.
• Partner with demand gen and content teams on campaigns, webinars, pages, and trade show presence for PAR OPS & POS.
• Explain how PAR OPS integrates with PAR POS and the broader PAR platform to drive cross-sell and unified-platform deals.

Kenntnisse

Go-to-market strategy

Cross-functional collaboration

Storytelling

Sales enablement

ROI analysis

Ausbildung

Bachelor's degree in marketing, business, or related field

Jobbeschreibung

PAR Technology is seeking a Product Marketing Manager for PAR Restaurant to shape how markets understand and buy our back-of-house and POS platform. You will craft clear stories around food cost, labor, delivery margin, and loss prevention for operators and finance leaders.

You will collaborate with product management, sales, customer success, and demand generation to connect the PAR OPS & POS narrative to the unified PAR platform, including PAR POS, PAR Ordering, Punchh, PAR Pay, and PAR