Senior Product Manager, Marketing Systems & Personalization
Retail Services & Systems, Inc
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Benefits offered by this job
Job summary
Total Wine & More in Bethesda, MD is seeking an experienced Senior Product Manager to lead Marketing Technology initiatives across Marketing, Loyalty, Email Campaigns, Personalization, Promotions, and Customer Service platforms. You will partner with stakeholders to define strategy, prioritize investments, and deliver solutions that drive customer engagement and growth.
You will own the product vision, roadmap, and execution for personalization capabilities and omni-channel experiences,
Qualifications
- 7+ years in Product Management, preferably Marketing Technology or Digital Commerce.
- Proven ability to define vision, strategy, roadmaps and prioritization for enterprise-scale tech.
- Experience with customer engagement platforms and omni-channel experiences.
Responsibilities
- Define and execute the product strategy and roadmap for Marketing Technology solutions.
- Lead initiatives across Marketing, Loyalty, Email Campaigns, Personalization, and Promotions.
- Translate objectives into actionable requirements and features.
- Oversee and mentor QA Analysts and Business Analysts; establish KPIs.
Skills
Education
Tools
Job description
Total Wine & More in Bethesda, MD is seeking an experienced Senior Product Manager to lead Marketing Technology initiatives across Marketing, Loyalty, Email Campaigns, Personalization, Promotions, and Customer Service platforms. You will partner with stakeholders to define strategy, prioritize investments, and deliver solutions that drive customer engagement and growth.
You will own the product vision, roadmap, and execution for personalization capabilities and omni-channel experiences,
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