MarTech Product Manager – Omnichannel, CDP & CRM

Global Partners LP; Waltham (MA); Hybrid; USD 103,000 - 154,600; Full time

Benefits offered by this job

Competitive Pay

Health & Wellness benefits

401k with match

Tuition Reimbursement

Professional Development programs

Job summary

Global Partners LP in Waltham, Massachusetts, is looking for a Product Manager, Marketing Technology to lead the development and optimization of marketing solutions. This role links business objectives with technical execution to enhance customer experiences across channels. Responsibilities include driving the product roadmap, managing vendor relationships, and developing success metrics. The candidate should possess 5-7 years of product management experience, with strong skills in marketing technology platforms and agile methodologies. Competitive pay, health insurance, and professional development opportunities are offered.

Qualifications

• 5-7 years of product management experience in marketing technology.
• Experience working cross-functionally across teams.
• Demonstrated success in leading MarTech initiatives.

Responsibilities

• Lead the strategy, development, and execution of marketing technology initiatives.
• Drive the product roadmap based on business and user needs.
• Oversee integration of MarTech systems for unified customer profiles.

Skills

Marketing technology platforms

Product management experience using agile methodologies

Stakeholder management

Technical proficiency with system integration

Omnichannel retail experience

Education

Bachelor's degree in Marketing, Business, Computer Science, or related field

Tools

Customer Data Platforms (CDPs)

CRM systems

Marketing automation tools

Job description

Global Partners LP in Waltham, Massachusetts, is looking for a Product Manager, Marketing Technology to lead the development and optimization of marketing solutions. This role links business objectives with technical execution to enhance customer experiences across channels. Responsibilities include driving the product roadmap, managing vendor relationships, and developing success metrics. The candidate should possess 5-7 years of product management experience, with strong skills in marketing technology platforms and agile methodologies. Competitive pay, health insurance, and professional development opportunities are offered.