Senior PMM - Enterprise AI for Multi-Location Brands

Birdeye; Palo Alto (CA); On-site; USD 150,000 - 210,000; Full time

Job summary

Birdeye seeks a Senior Product Marketing Manager in Palo Alto to own industry messaging and the go-to-market plan for financial services, automotive, franchise, and property management sectors. You will craft buyer-centric narratives, build content across channels, and drive enterprise event programs that connect industry proof with real pipeline impact.

You will collaborate with Sales, Demand Gen, and Product to define segments, measure performance, and accelerate revenue growth while

Qualifications

• 6+ years in B2B product or industry marketing.
• Experience across more than one vertical.
• Proven ability to own pipeline and revenue targets.
• Experience running enterprise events.
• Strong writing and messaging skills.

Responsibilities

• Own the narrative and messaging for multiple industries.
• Own pipeline and revenue targets by industry in collaboration with Sales and Demand Gen.
• Create industry content across channels: industry pages, ads, blogs, campaigns.
• Manage enterprise events and ensure pipeline impact.
• Map buying committees and tailor ROI framing for each buyer group.
• Provide industry insights to product marketing and Product.

Skills

B2B marketing

Enterprise SaaS

Segment strategy

Pipeline management

Content creation

Event planning

Data-driven

Job description

Birdeye seeks a Senior Product Marketing Manager in Palo Alto to own industry messaging and the go-to-market plan for financial services, automotive, franchise, and property management sectors. You will craft buyer-centric narratives, build content across channels, and drive enterprise event programs that connect industry proof with real pipeline impact.

You will collaborate with Sales, Demand Gen, and Product to define segments, measure performance, and accelerate revenue growth while