Senior PMM, Data Platform & AI Context

Iterable; Atlanta (GA); Remote; USD 148,000 - 194,000; Full time

Job summary

Iterable is seeking a Senior Product Marketing Manager for Data Platforms to own the messaging and launches around data infrastructure, APIs, SDKs, and AI-enabled experiences. You will partner with Product, Engineering, and GTM to translate complex data concepts into compelling customer value.

You will drive market intelligence, craft launch narratives, and enable adoption with targeted enablement and customer stories across global brands.

Qualifications

• 6+ years in product marketing at a B2B SaaS company, with significant experience leading or contributing to Tier 1 product releases.
• 1-3 years of experience marketing AI-native or agentic products, with a clear understanding of how data provides the context that AI models and agents depend on.
• Strong storytelling: a track record of shaping the 'why' behind a launch and translating it into messaging that sells.
• Deep technical understanding of data architecture, including APIs, SDKs, pipelines, integrations, and data warehouses, with the ability to translate it into clear narratives.

Responsibilities

• Define and evolve the narrative for Iterable's customer context capabilities, articulating how our data foundation enables more intelligent personalization and agentic experiences.
• Shape Iterable's positioning around context engineering, translating how we connect, structure, and activate customer data into a differentiated story about what AI and agents can accomplish.
• Translate deep technical understanding of how our data platform works into customer value that resonates with both technical practitioners and business decision-makers.
• Write launch messaging for data platform releases, and contribute data platform messaging to Tier 1 launches so it ladders back to the flagship story.
• Own product launch strategy and execution for data platform products from concept to market and define launch tiering with the GTM plan.

Skills

Product marketing

B2B SaaS

AI-native marketing

Storytelling

Cross-functional collaboration

Job description

Iterable is seeking a Senior Product Marketing Manager for Data Platforms to own the messaging and launches around data infrastructure, APIs, SDKs, and AI-enabled experiences. You will partner with Product, Engineering, and GTM to translate complex data concepts into compelling customer value.

You will drive market intelligence, craft launch narratives, and enable adoption with targeted enablement and customer stories across global brands.