Senior PMM – Data Platforms & AI-Driven Personalization

Iterable; Denver (CO); Remote; USD 148,000 - 194,000; Full time

Job summary

Iterable, the AI customer engagement platform, seeks a Senior Product Marketing Manager for Data Platforms in the Denver area. You will own messaging and launches for data infrastructure, APIs, SDKs, and governance, shaping how customers connect data to intelligent, personalized experiences.

You will collaborate with Product, Engineering, and GTM leaders to define launch plans, craft compelling narratives, and translate complex data concepts into clear customer value for both technical

Qualifications

• 6+ years in product marketing at a B2B SaaS company, with significant experience leading Tier 1 product releases.
• 1-3 years of experience marketing AI-native or agentic products, with a clear understanding of how data provides the context that AI models and agents depend on.
• Strong storytelling: shaping the \"why\" behind a launch and translating it into messaging that sells.
• Deep technical understanding of data architecture, including APIs, SDKs, pipelines, integrations, and data warehouses.
• An AI-forward PMM who uses AI tools in creative, non-obvious ways across research, messaging, and content development.
• Comfortable partnering closely with Product, Engineering, and GTM leaders.

Responsibilities

• Define and evolve the narrative for Iterable's customer context capabilities and data-driven personalization.
• Shape Iterable's positioning around data context and AI-enabled experiences.
• Translate technical data platform concepts into customer value for technical and business audiences.
• Craft bold messaging and launch content for data platform releases and Tier 1 launches.
• Own product launch strategy and GTM plans from concept to market.
• Drive market intelligence and analyst engagement to sharpen positioning.
• Drive adoption and expansion of data platform capabilities through lifecycle messaging.

Skills

Product marketing

AI-native marketing

Storytelling

Data architecture

Cross-functional collaboration

AI tooling

Job description

Iterable, the AI customer engagement platform, seeks a Senior Product Marketing Manager for Data Platforms in the Denver area. You will own messaging and launches for data infrastructure, APIs, SDKs, and governance, shaping how customers connect data to intelligent, personalized experiences.

You will collaborate with Product, Engineering, and GTM leaders to define launch plans, craft compelling narratives, and translate complex data concepts into clear customer value for both technical