Senior PMM: AI-Driven GTM & Enablement Leader

Salesforce, Inc.; Chicago (IL); Hybrid; USD 143,000 - 217,000; Full time

Job summary

Salesforce, Inc. is seeking a Sr. Manager of Product Marketing (PMM) to translate GTM strategy into field-ready execution across Sales Leadership, Sales Programs, Product Marketing, and more.

You will build enablement content, develop sales plays, and design AI-powered tools to accelerate seller productivity and pipeline growth. Ideal candidates have 5–8 years in product marketing within B2B SaaS, strong storytelling, and deep familiarity with the Salesforce ecosystem to navigate complex product

Qualifications

• 5–8 years of product marketing experience, ideally in B2B SaaS; experience at a Salesforce ISV or within the Salesforce ecosystem is a strong plus.
• Demonstrated experience translating GTM strategy into field-ready execution.
• Proven track record developing sales plays, enablement programs, and training materials that drive adoption and measurable pipeline impact.
• Exceptional presentation and storytelling skills for executive-ready content.
• Deep familiarity with the Salesforce ecosystem (Agentforce, Sales Cloud, Marketing Cloud, or similar) and ability to navigate technical positioning, especially with AI agents.
• Data-driven mindset with experience using insights to inform GTM strategy and measure success.

Responsibilities

• Build and maintain best-in-class enablement materials — pitch decks, one-pagers, battle cards, objection handlers, and competitive positioning.
• Design and deliver enablement programs and content (training materials, FAQs, talk tracks, demo guides) for technical and non-technical sellers.
• Create, launch, and manage quarterly sales plays aligned to product priorities and field needs to drive pipeline growth.
• Design and build AI-powered enablement tools (Slackbot skills and agent workflows) for instant, accurate guidance.
• Partner with Sales Leadership and Enablement teams to develop scalable onboarding and ongoing training programs.
• Support the content hub strategy to ensure sellers can find what they need.

Skills

Product marketing

GTM strategy

Sales enablement

Cross-functional collaboration

Executive storytelling

AI/ML familiarity

Tools

Salesforce CRM

Job description

Salesforce, Inc. is seeking a Sr. Manager of Product Marketing (PMM) to translate GTM strategy into field-ready execution across Sales Leadership, Sales Programs, Product Marketing, and more.

You will build enablement content, develop sales plays, and design AI-powered tools to accelerate seller productivity and pipeline growth. Ideal candidates have 5–8 years in product marketing within B2B SaaS, strong storytelling, and deep familiarity with the Salesforce ecosystem to navigate complex product