Senior Performance Creative Strategist — Data-Driven Growth

Dentsu International Americas

United States

On-site

USD 120,000 - 180,000

Full time

3 days ago

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Job summary

Dentsu Creative US is seeking a Senior Strategist, Performance Creative to translate data and creativity into actionable strategy across Strategy, Creative, Media, Analytics, and Client Services. The role involves developing client-ready briefs, testing plans, learning agendas, and performance narratives while building trusted relationships with clients and internal partners.

Success comes from turning complex signals into clear direction for briefs, creative development, testing, and

Qualifications

4+ years of professional experience in performance marketing, creative strategy, digital strategy, media, or analytics.
Proven ability to develop and present client-ready strategic deliverables with limited supervision.
Experience turning research and campaign results into actionable recommendations.

Responsibilities

Compile, analyze, and present research with limited direction.
Formulate hypotheses and testing methods including A/B/multivariate approaches.
Develop tests and learning agendas linking audience, message, channel, and business goals.
Analyze results and translate findings into next actions for briefs and creative.
Partner with Media and Analytics to align test design, campaign setup, and measurement.
Synthesize data and context to identify meaningful patterns informing strategy.