Senior Creative Strategist — DTC & E‑commerce Growth

Digital; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Hire Digital is seeking an experienced Senior Creative Strategist to lead performance-driven creative campaigns across paid social channels in the US time zone. The role blends creative vision with rigorous analytics to optimize customer acquisition and e-commerce conversions, from research and concept development to briefing and performance tuning.

The ideal candidate will manage creative production, provide art direction to editors and designers, and drive testing strategies using data and

Qualifications

• At least 5+ years of experience in creative strategy, preferably with DTC brands or performance marketing agencies.
• Strong knowledge of Meta advertising, direct-response marketing and creative performance metrics.
• Proven experience managing creative production and providing art direction.

Responsibilities

• Lead creative strategy for Meta and other paid social campaigns.
• Develop advertising concepts, hooks, scripts, and creative briefs.
• Oversee video editors and designers, providing art direction and quality control.
• Analyse campaign performance and optimise creative testing strategies.
• Drive creative production efficiency through AI-powered tools and workflows.

Skills

Creative strategy

Paid social

Meta advertising

Direct-response

Campaign analytics

Art direction

Team leadership

Job description

Hire Digital is seeking an experienced Senior Creative Strategist to lead performance-driven creative campaigns across paid social channels in the US time zone. The role blends creative vision with rigorous analytics to optimize customer acquisition and e-commerce conversions, from research and concept development to briefing and performance tuning.

The ideal candidate will manage creative production, provide art direction to editors and designers, and drive testing strategies using data and