Senior Performance Creative Strategist

HYPE10; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance

Dental

Vision

HSA/FSA

401k

Wellness stipend

Job summary

HYPE10 is seeking a Senior Creative Strategist to lead the development of innovative, performance-focused creative strategies across paid channels such as Meta, TikTok, and YouTube. You will work closely with clients, designers, and media buyers to ensure creative not only looks compelling but drives measurable results.

You have 2-4 years in creative strategy, including at least 1 year in performance marketing, and a track record of building thumb-stopping ads that connect brand storytelling

Qualifications

• 2-4 years of experience in a creative or strategy role within a digital marketing or advertising agency.
• 1+ years of experience working directly with paid media (Meta, TikTok, Snapchat, etc.).
• Strong creative instincts linking storytelling and design to business outcomes.
• Confident client communicator able to distill insights and present ideas persuasively.
• Experience with e-commerce or DTC brands is a strong plus.
• Familiarity with tools like Figma and Adobe Creative Suite is a plus (not a design role).
• Portfolio or campaign examples tied to performance metrics encouraged.

Responsibilities

• Lead Creative Strategy: Own the creative strategy process across a portfolio of clients for performance goals.
• Creative Concepting & Campaign Development: Create insight-driven campaign ideas that drive results.
• Client-Facing Leadership: Present concepts and rationale to clients and guide them through performance creative.
• Cross-Functional Collaboration: Align strategy with designers, editors, and paid media buyers.
• Performance Analysis & Iteration: Interpret data to evaluate effectiveness and guide optimizations.
• Creative Workshops: Lead ideation sessions with clients and internal teams.

Skills

Creative strategy

Client leadership

Campaign development

Analytical thinking

Campaign optimization

Tools

Figma

Adobe Creative Suite

Job description

HYPE10 is seeking a Senior Creative Strategist to lead the development of innovative, performance-focused creative strategies across paid channels such as Meta, TikTok, and YouTube. You will work closely with clients, designers, and media buyers to ensure creative not only looks compelling but drives measurable results.

You have 2-4 years in creative strategy, including at least 1 year in performance marketing, and a track record of building thumb-stopping ads that connect brand storytelling