Senior Creative Strategist: Performance Growth (Hybrid)

thelab; New York (NY); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Unlimited PTO

Healthcare/Dental/Vision

401k company match

Free snacks

Job summary

A creative marketing agency is seeking a Senior Creative Strategist specializing in performance marketing to enhance paid social ad creative. Ideal candidates will have 5-7 years of experience and a strong data-driven approach to creative strategy. The role demands excellent presentation skills and the ability to develop and execute testing strategies across platforms like Meta, YouTube, and TikTok. Benefits include unlimited PTO and a hybrid work environment with competitive salary ranging from $100k-$120k.

Qualifications

• 5-7 years of experience in paid creative strategy.
• Expertise in social media performance marketing.
• Proven ability to translate data into actionable strategies.

Responsibilities

• Conduct in-depth performance analysis and reporting on paid ads.
• Pitch and present strategies and creative ideas to clients.
• Develop quarterly testing strategies based on market insights.
• Translate high-level strategy into tactical plans.
• Act as a strategic touchpoint for creative teams.

Skills

Performance marketing strategy

Data analysis

Client relationship management

Creative strategy development

Public speaking

Social media platforms

Testing and optimization

Attention to detail

Job description

A creative marketing agency is seeking a Senior Creative Strategist specializing in performance marketing to enhance paid social ad creative. Ideal candidates will have 5-7 years of experience and a strong data-driven approach to creative strategy. The role demands excellent presentation skills and the ability to develop and execute testing strategies across platforms like Meta, YouTube, and TikTok. Benefits include unlimited PTO and a hybrid work environment with competitive salary ranging from $100k-$120k.