Senior Paid Media Strategist - Full-Funnel & Remote

Remote; San Francisco (CA); À distance; USD 90 000 - 120 000; Plein temps

Avantages offerts par ce poste

Competitive salary and bonuses

Generous paid-time-off

Flexible working hours

Work remotely

Continuing education, training, conf.

Coursework, exams, and certifications

Résumé du poste

Bluelight is seeking an experienced Google Ads professional to join our rapidly growing team. You will manage campaigns across Search, Display and Video, with a strong emphasis on full-funnel optimization and revenue impact.

You will collaborate with sales, analyze performance, and implement advanced tracking to improve ROAS and CAC. A remote-friendly environment and ongoing learning opportunities are core to this role.

Qualifications

• Expertise in Google Ads with 5+ years of hands-on experience across Search, Display and Video.
• Full-funnel mindset focusing on driving revenue and conversions.
• Strong analytical abilities using Google Analytics, Looker Studio, spreadsheets, and performance data.
• Proven collaboration with sales to enhance campaign impact on the sales pipeline.
• Advanced conversion tracking skills: UTMs, pixel setup, and GTM.
• Proficiency in English for cross-team communication and documentation.
• CRM awareness: familiarity with Salesforce or HubSpot and paid media integration.

Responsabilités

• Manage Google Ads campaigns across Search, Display, and Video.
• Prioritize bottom-of-funnel conversions beyond leads to drive revenue.
• Collaborate with Sales to align on lead quality and targeting.
• Create dashboards and report campaign results using Analytics, Looker Studio, and spreadsheets.
• Conduct A/B testing on targeting, creatives, landing pages, and bidding tactics.
• Coordinate cross-channel efforts to ensure cohesive messaging and strategy.
• Collaborate with design teams on landing page optimization and CRO.
• Monitor budget pacing and report ROI and CAC.

Connaissances

Google Ads

Full-Funnel

Analytics

Sales collaboration

Conversion tracking

English proficiency

CRM awareness

Outils

Google Analytics

Looker Studio

Google Tag Manager

Salesforce

HubSpot

Description du poste

Bluelight is seeking an experienced Google Ads professional to join our rapidly growing team. You will manage campaigns across Search, Display and Video, with a strong emphasis on full-funnel optimization and revenue impact.

You will collaborate with sales, analyze performance, and implement advanced tracking to improve ROAS and CAC. A remote-friendly environment and ongoing learning opportunities are core to this role.